Cereplast's "Make Your Mark" Bioplastics Symbol Contest Attracts 2.8 Million Votes
Cereplast, Inc. (NASDAQ: CERP), a leading manufacturer of proprietary bio-based, compostable and sustainable plastics, today announced that the "Make Your Mark" design competition received 2.8 million votes between January 3, 2011 and March 4, 2011, the respective open and close dates for public voting on the contest website. The goal of the "Make Your Mark" contest is to introduce a new symbol that will help consumers to identify products and packaging made from bioplastics.
"We are thrilled about the enthusiasm and creativity the participants have exhibited on behalf of our "Make Your Mark" contest in search of a new bioplastics symbol. With 2.8 million votes from the public, the interest and interaction surrounding the contest has exceeded our expectations," said Frederic Scheer, Cereplast Chairman and Chief Executive Officer. "The bioplastics symbol will enable consumers to easily identify products made from bioplastics, similar to the globally recognized recycling symbol we see on thousands of plastic products."
The contest received over 1500 design submissions and the top 200 semi-finalists were determined based on a public voting system. The top 200 candidates can be viewed at www.iizuu.com/cereplast. The panel of judges, which include notable names including Karim Rashid, Gary Anderson (creator of the recycling symbol) and Rebecca Minkoff, is currently conducting a multi-tiered process of selecting the top three designs.
"Make Your Mark" judge, John Newland, Herman Miller Vice President of A+D said, "As companies and consumers move toward "greening" their products and business practices, it is important to educate the public in the ways they can identify what the products they purchase are made from. Herman Miller is proud to support Cereplast in their quest to bring a symbol to the marketplace that has the potential to help better inform consumers across the globe about the products they buy."
The winning symbol will be announced on Earth Day Eve, April 21, 2011, at a gala event to be held at the Herman Miller Showroom in Los Angeles, California. Located at 3641 Holdrege Avenue, Herman Miller's 18,000 square-foot showroom is the first LEED CI (Commercial Interiors) Platinum building in Los Angeles, as certified by the U.S. Green Building Council. The designer of the winning bioplastics symbol will receive $25,000.
About Cereplast, Inc.
Cereplast, Inc. (NASDAQ:CERP) designs and manufactures proprietary bio-based, sustainable plastics which are used as substitutes for petroleum-based plastics in all major converting processes - such as injection molding, thermoforming, blow molding and extrusions - at a pricing structure that is competitive with petroleum-based plastics. On the cutting-edge of bio-based plastic material development, Cereplast now offers resins to meet a variety of customer demands. Cereplast Compostables® Resins are ideally suited for single use applications where high bio-based content and compostability are advantageous, especially in the food service industry. Cereplast Sustainables™ Resins combine high bio-based content with the durability and endurance of traditional plastic, making them ideal for applications in industries such as automotive, consumer electronics and packaging. Learn more at www.cereplast.com. You may also visit our social networking pages at Facebook.com/Cereplast, Twitter.com/Cereplast and Youtube.com/Cereplastinc.